 There's no second chance to make a first impression, and SchinDigs Landcare is scoring big with its new website.
Launch recently, www.SchinDigsLC.com, displays beauty from first glance - just like the lawn care and garden center in Neligh, NE. Just like the services they provide, Matt and Krista Schindler wanted a website that wasn't just beautiful, but also easy to navigate. With a clean, crisp design, the website and mobile site make it easy for customers to find what they are looking for. From a free estimate to summer hours, it's all a click away. SchinDigs offers more than just lawn care, and that was just as vital in this marketing project. The Northeast Nebraska business has an expert in Matt Schindler with his horticulture/golf course management degree. Matt is a certified commercial pesticide applicator and integrated pesticide management for fertilizer and weed control and also is a a Master Gardener from the UNL Extension: Nebraska Master Gardener Program. Among the many services offered at SchinDings Landcare in Antelope County, are snow removal for both commercial and residential, custom potting, mowing, tree and shrub trimming, dethatching, aerating, fertilzer and weed control, sprinkler repair and maintenance and spring and fall clean up. All of those details are key to SchinDigs, and they are all easy to find at www.SchinDigsLC.com. Congratulations to everyone at SchinDigs on their new website and mobile marketing plan.
 Just three months in business, Pitzer Digital is already expanding and proud to announce a staff addition.
Jenny Higgins of Neligh joined Pitzer Digital this week and will make an immediate impact as the website and marketing company continues its expansion. Already serving clients in multiple states, Pitzer Digital is striving to become Northeast Nebraska's first choice in website development, graphic design, marketing and consulting. "Jenny is a huge asset to the area and brings a diverse background with her," said Carrie Pitzer, owner of Pitzer Digital. "While most people know her as a tremendous writer, she's also an excellent photographer, designer and proof reader. Her public relation skills and customer service are top notch, proven by her strong rapport with the community." Higgins, a Randolph native, earned a journalism degree from the University of Nebraska-Lincoln and has spent more than the last 15 years in the communications industry. With both a sales and editorial background, Higgins has worked side by side area businesses and knows the importance of a strong marketing plan, Pitzer said. "Everyday businesses are asked to spend their money on a new advertising scheme, and small businesses cannot afford to waste their budget," Pitzer said. "At Pitzer Digital, we don't sell websites; we help market businesses. If a website is the next step, we will develop the best web and mobile site possible. If a print catalog is needed, we'll design that for the customer. Every decision is made with the customer's longevity in mind - not a sale." Every Pitzer Digital website has a mobile version and features the most up-to-date technology and search engine optimization tools available to ensure clients are found online. A website is useless if search engines don't know the site exists. Pitzer Digital has the experience and knowledge necessary to help small businesses succeed. "The last few months have been very exciting for our company, which has proven to be a force in the Nebraska website development," Pitzer said. "While I'm very proud of that, we're not going to rest on our laurels. We are going to continue working with technology improvements and new techniques to ensure our current and future clients are utilizing the best marketing strategies available to them. Small businesses need an expert they can trust, and we value their trust."
Mobile Version
 If you are considering sharing the Facebook post that begins: "Channel 13 News was just talking about this change in Facebook's privacy policy," please don't. You're filling up news feeds with a waste of time. Granted, some shares and posts are also a waste of time, but that's an entirely different topic. This is about the privacy policy and why you don't need to post this.
It's cyclical really. Every so often privacy proclamations against Facebook creep up into our news feeds. And then they're shared - again and again. All, of which, are a waste of time since you've already agreed to Facebook's terms of use. And it doesn't matter that Facebook is publicly traded. If you really want to protect yourself, close your Facebook account. Well, at least that protects your future - not what you've already posted. Snopes.com explains all of this quite well: Facebook users cannot retroactively negate any of the privacy or copyright terms they agreed to when they signed up for their accounts, nor can they unilaterally alter or contradict any new privacy or copyright terms instituted by Facebook, simply by posting a contrary legal notice on their Facebook walls. Moreover, the fact that Facebook is now a publicly traded company (i.e., a company that has issued stocks which are traded on the open market) or an "open capital entity" has nothing to do with copyright protection or privacy rights. Any copyright or privacy agreements users of Facebook have entered into with that company prior to its becoming a publicly traded company or changing its policies remain in effect: they are neither diminished nor enhanced by Facebook's public status. Before you can use Facebook, you must indicate your acceptance of that social network's legal terms, which includes its privacy policy and its terms and policies. You cannot alter your acceptance of that agreement, nor can you restrict the rights of entities who are not parties to that agreement, simply by posting a notice to your Facebook account or citing the Uniform Commercial Code (UCC) or the Berne Convention. (One of the common legal talismans referenced above is UCC Section 1-308, which has long been popular among conspiracy buffs who incorrectly maintain that citing it above your signature on an instrument will confer upon you the ability to invoke extraordinary legal rights.) If you do not agree with Facebook's stated policies, you have several options:
So, we can all go back to recipes and shared eecards. And, frankly, that's OK. Happy Facebooking everyone.
   
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